Discovering the Secrets of the World's Best-Run Convenience Chain Stores
Auteur: Ishikawa, Akira
Auteur: Nejo, Tai
Editeur: World Scientific Publishing Company
Publication: 2002
ISBN: 978-981-238-030-2
Auteur: Nejo, Tai
Editeur: World Scientific Publishing Company
Publication: 2002
ISBN: 978-981-238-030-2
When analyzing 7-Eleven Japan's advanced and innovative management style, the authors of this book highlight the existence of the "integrated information system". This is because of the key role it plays not only in forming this firm's corporate strategy but also in developing its functional strategies for logistic support, merchandising and store operations. The authors explore the integrated information system, a symbol of the competitiveness of 7-Eleven Japan.
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