Measuring the Return on Investment in Green Initiatives

Auteur: Phillips, Patricia Pulliam
Auteur: Phillips, Jack J.
Editeur: Nicholas Brealey Publishing
Publication: 2010
ISBN: 978-1-85788-554-5
e-ISBN: 978-1-85788-456-2
 
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From solar panels to company-wide recycling programs to supply chain decisions, green is here to stay. And with today’s emphasis on green investment, no longer is a company’s reputational gain enough reward. For organizations making major investments in green projects, a measurement system showing return on investment—a scorecard that brings ultimate accountability—is imperative. Yet until this point, no clear, reputable methodology has been available. The Green Scorecard brings the authors’ patented ROI methodology to this growing area of business, describing a systematic process with proven success across a variety of functions within the private and public sectors. The Green Scorecard provides companies and organizations with a clear and direct plan for when and how to move forward—or not—with any green initiative.
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